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Through ongoing research into students' workflows and preferences, BUSN from 4LTR Press combines an easy-reference, paperback textbook with Chapter Review Cards, and an innovative online experience - all at an affordable price. New for this edition, students explore BUSN anywhere, anytime, and on most devices with BUSN Online! With the intuitive StudyBits™ functionality, students study more effectively and can visually monitor their own progress. Coupled with straightforward course management, assessment, and analytics for instructors, BUSN with BUSN Online engages students of all generations and learning styles, and integrates seamlessly into your Introduction to Business course. BUSN features interactive assessment content within the Online narrative that allows the students to review concepts and test their understanding of what they just finished reading - students can review and remain in the Online experience and receive immediate feedback. Each chapter contains 6 highlight boxes within the online experience that provides students with an introduction into key concepts and topics discussed in the chapter.
- Sales Rank: #4741 in Books
- Published on: 2016-01-25
- Original language: English
- Number of items: 1
- Dimensions: .70" h x 8.50" w x 10.80" l, .0 pounds
- Binding: Paperback
- 376 pages
Features
Review
"I used all aspects of the 4LTR Press solutions. I found them very helpful study tools."
"The online help was great. The games made it so it wasn't boring and I retained more of the information."
"I like the online quizzes. They are very helpful. So are the chapter review cards. I use them before each exam."
About the Author
Marcella Kelly teaches the Introduction to Business course at Santa Monica College. In addition to her well-recognized expertise in the areas of marketing and management, Ms. Kelly has extensive industry experience in today's business environment. Ms. Kelly earned her master's degree from UCLA and balances her firsthand business experience with strong teaching credentials built through years of experience in the classroom.
Dr. Chuck Williams is a Professor of Management in the Andre B. Lacy School of Business, formerly known as the College of Business, at Butler University. Dr. Williams previously served as Dean of the College of Business at Butler University, Dean of Eberhardt School of Business at the University of the Pacific, and Associate Professor of Management at the M.J. Neeley School of Business at Texas Christian University. Dr. Williams has also served as Associate Dean and Chair of Management and has taught at Michigan State University and Oklahoma State University. Dr. Williams received his BA in psychology from Valparaiso University. He specialized in organizational behavior, human resources, and strategic management while earning his MBA and PhD in business administration from Michigan State University. His research interests include employee recruitment and turnover, performance appraisal, and employee training and goal setting. Dr. Williams has published research in the Journal of Applied Psychology, the Academy of Management, Human Resource Management Review, Personnel Psychology, and the Organizational Research Methods Journal. He was a member of the Journal of Management's editorial board and currently serves as a reviewer for numerous other academic journals. He was also webmaster for the Research Methods Division of the Academy of Management.
Most helpful customer reviews
19 of 21 people found the following review helpful.
Order straight from Cenegage
By Rob Rhyne
Wish I could give it no stars! Do not rent this book via an E version. You will not recieve the digital or printed access code. Nor can you buy a supplement. When amazon says it may on may not come with the access, it does not. Spent $50 dollars and now will have to spend $75 for another book to see the videos, study guides and practice tests. Go straight to cengage to purchase. Not a happy experience for a college student!
4 of 4 people found the following review helpful.
Cenange Access Code not included in Kindle version
By Taneka Wolfe-Searcy
The quality of the Kindle version was very good. However, the Kindle version does not give you include the access code that may be a part of your course requirement.
1 of 1 people found the following review helpful.
Well written textbook
By Anna
I ordered this textbook because it was required for and online class. It is one of the most interesting textbooks I've read though. It has lots of direct quotes and interesting facts. In my opinion reads kind of like a newspaper. I honestly don't like the idea of online teachers just assigning a chapter to read, but this book exceptional as textbooks go. I also like the online resources that come with it. The chapter quizzes have been especially helpful.
See all 32 customer reviews...
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